5 min
Product Updates
Building Personalized and Exceptional Customer Experiences
Building personalized and exceptional customer experiences
At Rapid7, we strive to give you, our customers, a personalized and exceptional
experience every time you interact with our organization, our products, and our
services. This is what we refer to as the "Customer Experience". In order to
clarify what this term means, Don Peppers from the Peppers & Rogers Group
defines the Customer Experience as “the totality of a customer's individual
interactions with a brand, over time”.
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